Specialist, Lifecycle Programs

Specialist, Lifecycle Programs - CRM focused Do you want to build customer journeys that engage customers across their lifecycle? We are looking for a hands-on lifecycle professional to help Pandora build, maintain and optimise automated customer programs in Bloomreach. As Specialist, Lifecycle Programs, you will translate approved strategies, briefs and playbooks into reliable CRM customer journeys in Bloomreach. You will work closely with the Lifecycle team, markets, Analytics, Digital & Technology and external partners to deliver high-quality lifecycle programs consistently and at scale. What you will do Together with the team, you will help turn our lifecycle strategy into high-quality, scalable customer experiences in Bloomreach. Your focus will be hands-on CRM implementation, quality execution and continuous optimisation. Build and deliver lifecycle programs - Translate approved briefs and playbooks into segmentation, targeting and Bloomreach scenario setups. - Build, deploy and maintain automated lifecycle programs across email and other relevant CRM channels. - Support the rollout and localisation of lifecycle initiatives across markets. Ensure quality and optimise performance - Test scenarios end to end and ensure they follow agreed templates, QA standards, contact strategy and suppression rules. - Monitor live programs, troubleshoot implementation issues and contribute to clear documentation and handovers. - Use performance insights and test results to improve targeting, timing, messaging and journey logic. Collaborate and share expertise - Work closely with Lifecycle colleagues, markets, Analytics, Digital & Technology and external partners to deliver programs effectively. - Provide hands-on Bloomreach support and share reusable solutions and learnings across the team. - Contribute to improving templates, documentation and ways of working. What success looks like - Accurate and reliable lifecycle implementations. - Consistent use of agreed standards, templates and QA controls. - Faster and more efficient delivery across markets. - Clear documentation and effective handovers. - Improved customer engagement, conversion, lifecycle progression and repeat-purchase outcomes. To succeed in this role, you have - Typically 2-4 years of experience in CRM, lifecycle marketing or marketing automation. - Practical hands-on experience with Bloomreach Engagement or a comparable marketing automation platform. - Experience building automated customer journeys and applying segmentation, targeting and audience logic. - An understanding of testing, QA and lifecycle program optimisation. - Strong attention to detail and a structured approach to documentation. - The ability to collaborate effectively across business, technology, markets and external partners. - The judgement to recognise and escalate complex implementation or governance questions. - Fluency in English, written and spoken. Why join us? You will join Pandora’s global Customer Lifecycle & Membership team and help turn lifecycle strategy into customer experiences that can be scaled across markets. The role gives you the opportunity to develop deep hands-on Bloomreach expertise, contribute to global lifecycle programs and help improve the standards, templates and ways of working that support our continued growth. Additional information - Global Career Band 5B Did we get your attention? If you see yourself in the position and would like to become a part of Pandora’s future, please do not hesitate to apply. We look forward to hearing from you! We process applications on a continuous basis, which is why we encourage you to send your application as soon as possible. You can also read more about Pandora on our corporate site www.pandoragroup.com. About Pandora Pandora is the world's largest jewellery brand, specialising in the design, crafting and marketing of accessible luxury jewellery made from high-quality materials. Each piece is created to inspire self-expression, allowing people to share their stories and passions through meaningful jewellery. Pandora jewellery is sold in more than 100 countries through 7,000 points of sale, including more than 2,800 concept stores. Headquartered in Copenhagen, Denmark, Pandora employs around 39,000 people worldwide and crafts its jewellery with 100% recycled silver and gold. Pandora is committed to leadership in sustainability and has set out to halve greenhouse gas emissions across its value chain by 2030. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated revenue of DKK 32.5 billion (EUR 4.4 billion) in 2025. Job Details Job Title Specialist, Lifecycle Programs Position Type Full Time Date Posted 11/11/2026 Career Area Corporate Location(s) Copenhagen V, Denmark Job ID 42024 Reference Number Facebook X LinkedIn Email