Social Media Marketing Manager

On behalf of String Furniture: We’re looking for a social media marketer with a great eye for design. At String Furniture, we believe great design deserves great storytelling. We’ve been shaping homes since 1949 and String® is one of the most iconic pieces of Swedish design, currently sold in 42 markets. To help us tell that story, we’re looking for a mid-level Social Media Marketer to join our team in Limhamn in Sweden. We need…

• You understand how to build brands through inspiring content across social media and digital channels. You are experienced in planning, publishing and optimizing organic content across channels, tracking paid performance against clear targets and know what the numbers are telling you.
• You also understand how organic and paid social media drives brand awareness and business results and you’re motivated by both.
• And you have a genuine feel for the interior design industry and can write and articulate yourself well; a sharp caption, a considered post, the occasional longer piece — words and dialogue come naturally to you.

What you’ll do:

• Plan, create and publish content across Instagram, Pinterest, LinkedIn, Meta and track content on Red, WeChat, NAVER and other relevant channels.
• Write engaging short- and long-form copy for social media, newsletters, websites and campaign material.
• Develop channel-specific content that reflects our brand, audience and business objectives.
• Help evolve our social media strategy and identify new opportunities for growth.
• Monitor channel performance and use insights and data to continuously improve content.
• Collaborate with colleagues, agencies, photographers, designers and external partners to deliver high-quality content.

You have:

• a proven track record of building engaging digital content and managing social media for a premium consumer brand, ideally within interiors, furniture, design or lifestyle.
• excellent writing skills and the ability to adapt tone of voice across different audiences and platforms.
• strong understanding of social media trends, content formats and digital storytelling in an international context.
• experience using analytics to optimise content performance.
• a genuine interest in Scandinavian design, interiors and architecture.
• fluency in both Swedish and English, written and spoken.
• additional language skills are highly valued.
• the ability to work from our Limhamn office full time.

We think you’ll thrive if you are:

• Curious and commercially minded.
• Creative, yet structured.
• Comfortable taking initiative and bringing new ideas.
• Collaborative and generous with your knowledge.
• Passionate about creating content that people genuinely want to engage with.

Why join String Furniture? You’ll be joining one of Scandinavia’s most iconic design brands at an exciting stage of its journey. This role offers the opportunity to help shape our digital presence, strengthen our brand globally and create inspiring content seen by audiences around the world. Apply now! In this recruitment process, we are working with MarCom Recruit. If you have any questions, please contact Johan at johan@marcomrecruit.se. Please submit your application and portfolio that show your experience as soon as possible, as applications are reviewed on an ongoing basis.