Senior Sales Manager – Industrial Digitalization Solutions

• Application Deadline: Nov. 15, 2026
• Espoo
• Hybrid
• Monthly salary: €6,000 - €7,500

Job Description Are you passionate about industrial digitalization sales and a persistent customer value builder – do you have an innovative and proactive approach in driving business growth, bringing new perspectives and finding new solutions for industrial companies? Etteplan is growing and we are looking for an experienced Senior Sales Manager to join us. The purpose is to drive growth within selected strategic industrial manufacturing and production customers globally, including defense, energy, mining and autonomous vehicles as particular focus sectors. We place great emphasis on personal qualities and will be happy to hear from you – a curious person with a positive attitude and a passion for industrial digitalization, willing to take the next step in your career. We at Etteplan love to hire innovative and skilled people with a passion for creating smart solutions to tough challenges. We are a growing international technology service company with decades of experience partnering with companies in a wide range of industries. Your Role As a Senior Sales Manager, you will drive sales by discovering relevant customer needs, leading and developing opportunities, and building offers for existing and new accounts. You will focus on Finnish and international industrial manufacturing companies, helping them to advance their R&D, production and aftersales processes through industrial digitalization solutions ranging from consulting to turn-key projects and continuous services. You will work together with our other sales managers, delivery teams and global organization consisting of service-minded professionals.

• Drive sales growth through value and solution-based sales approach, rooted on strong understanding of customers’ business needs and objectives
• Develop and execute customer sales plans to penetrate strategic accounts, engage multiple stakeholders, and leverage internal resources to drive sales
• Participate in sales campaigns at both regional and global levels
• Accountability of your sales targets.

The preferred location is Helsinki area, Finland – you will be part of our Espoo office. Up to 20% of travelling will be needed in this role, mainly in Finland and Central Europe. Your profile and way of working We expect you to be passionate about building customer value centric growth and business solutions in teamwork with talented experts. You get energy from working with customers, and act as an example to inspire your colleagues to meet customer expectations.

• A minimum of five years of proven success in international business solution sales within the engineering or technology services industry, specifically in selling to industrial customers in manufacturing, production, and R&D environments.
• Proven B2B sales track record in industrial platform and software solutions. Demonstrated success in selling industrial digitalization, data&AI solutions and tailored SW solutions to industrial customers, particularly in manufacturing, production, R&D and aftersales process environments is a must-have. Scope includes ERP, MES, MOM, PLM, and SCADA systems, industrial data platforms, IIoT solutions, smart factory and production system integrations, as well as industrial AI and analytics solutions. Scope of platform and SW offering ranges from initial concept and roadmap development to full deployment, integration, and lifecycle management.
• Wide network of contacts among industrial manufacturing companies. We value particularly your professional network among manufacturing companies operating in defense, energy, mining, heavy machinery and autonomous vehicles sectors.
• Strong end-to-end sales capability covering the full sales lifecycle; Building and actively managing a healthy sales pipeline, driving proactive customer engagement and consultative dialogue, leading and coordinating bid teams across disciplines, shaping competitive, value-based commercial and technical offers, delivering compelling executive- and technical-level presentations, and leading contract negotiations and closing agreements.
• Strong domain expertise in industrial software and platform technologies as foundation for industrial digitalization. Solid understanding of industrial IT/OT environments and platform solution domains, enabling credible, value-driven engagement with customers. Ability to translate technical capabilities into business value, positioning solutions in the context of customers’ production strategies, aftersales processes, digitalization roadmaps, and competitiveness goals.
• A natural relationship builder with a proactive, hands-on, analytical, and customer-centric approach to work
• Master’s degree in technology or economics or other relevant academic degree
• Fluency in both Finnish and English, proficiency in German or Swedish appreciated.

Your way of working is best described as proactive, working well under pressure and being eager to achieve successful sales results – you work with integrity, transparency and trust.

• An entrepreneurial mindset with the ability to identify opportunities for new solutions
• A motivated person able to energize others in a positive manner and create solutions
• Creative and open-minded with skills to work across boundaries with the sales team and the operative organization
• A self-starter with the initiative to make things happen.

What to expect This is a great opportunity to work in an exciting, international growth company with nice colleagues. You will have the opportunity to work at a company with an inspiring and coaching way of leading that challenges traditional ways of working in the consulting service business. A strong network of contacts as well as extensive experience from various industries await you, giving you a unique opportunity to develop yourself further. You will gain rapid personal development in value-adding sales through coaching, training and exchange of experience. We are an open organization with a flat hierarchy. What’s more, we are an organization in transition to find new ways to do things better, bringing value and efficiency to our customers. You will report to the Software and Embedded Solutions Finland Sales Director and be a part of the global sales team. At Etteplan we ensure that your compensation is fair and transparent. Your salary reflects your competencies and contributions, in line with our way of working. For this role, the typical monthly salary is 6000-7500€/month depending on your background, and with the possibility of a significant performance-based bonus. Does this sound like your next career opportunity? Apply for the position through our recruitment system - we look forward to hearing from you soon! For further information about the position, please contact Sami Huusko / Vice President, Software and Embedded Solutions Finland. You can reach out to Sami at +358 505571153. Great Place to Work - Occupational health services and insurance fund - Lunch, sport and culture benefit - Events and activities - Talent Referral bonus - Benefit and discount program for employees and their families - Phone benefit About the company As a technology service company, we bring people and technology together to change things for the better. For creating solutions positively impacting our everyday life, we need diverse people, expertise, and collaboration. Together with our customers, we are building the world we wish to see. Explore our openings and become part of a culture which believes in collaboration, creativity, and innovation. Our values – forward focus, bold thinking, smarter together – set the foundation for our culture. Whether you’re an experienced professional or just starting your career, Etteplan is where your next adventure might be just around the corner. Your journey starts here! Diversity, equity and inclusion At Etteplan, we believe that embracing Diversity, Equity and Inclusion is key to our innovation and success. Our global community Happy DEIs, helps create an environment where every voice is heard and valued and every employee feels included and empowered. We provide a platform for open discussion, networking, and continuous learning, ensuring that DEI is woven into the fabric of our workplace. Join us and you'll be part of a company that doesn't just talk about DEI – we live it. Forward focusWe take pride and ownership in our work as well as our personal and professional growth. For us, new technologies are opportunities waiting to be turned into our competitive advantage. With our foresight and proactive mindset, we advance the success of both our customers and Etteplan. Bold thinkingWe explore new horizons, challenge ideas, and actively propose innovative solutions. We promote an environment of open dialogue, where we have the freedom to voice our opinions openly and honestly without fear of judgment. Smarter togetherWe share ideas with one another, not just with our closest colleagues but across different disciplines and service areas. By learning together, we help foster a diverse community where knowledge flows freely, where collaboration knows no limits, and where everyone can feel they belong. Sami Huusko | Contact Person