Growth Manager

While we welcome applications from everywhere, please note that at this stage we are prioritizing candidates who are already based in Stockholm and eligible to work in Sweden without visa sponsorship. ________________________________________________________________ We are Bambuser, and we are reashaping commerce We operate in one of the most exciting industries of our time: Video Commerce. We're helping over 250 of the world’s most iconic brands (LVMH, Audi, Sisley Paris, Sephora, Benefit, Decathlon, Sonos) adapt to the new way people want to shop online. People no longer want to browse through endless static grids of products. They want to see, ask, and buy because they trust what they’re seeing. That evolution is happening through video, and that’s exactly what we help brands bring into their online shopping experiences. ________________________________________________________________ About the role We’re building the future of video commerce, and this role is central to how Bambuser evolves its go-to-market. This role sits in the high-impact space between product, marketing, data, and revenue. Your mission is to discover, test, and validate the growth strategies and funnels that can drive revenue across both self-serve subscription and enterprise/demo motions. You’ll run frequent, low-cost, iterative experiments across the full journey to identify what works, kill what doesn’t, and turn winning approaches into repeatable, scalable workflows. You are accountable for revenue impact and ROI, and will execute and ship experiments end-to-end, pulling in Product, Engineering, Marketing, or Sales as needed to move fast and maximize learning. This role is accountable for turning demand into qualified intent and pipeline. You will not own sales execution, demo delivery, or events. ________________________________________________________________ The Challenge Our customer acquisition cost is too high. Simply scaling paid advertising won't solve this - we need to discover new, more efficient ways to reach and convert our ideal customers. This role is about discovery, not optimization. We don't know exactly which channels, tactics, or strategies will work best for Bambuser yet. Your job is to figure that out through rapid, low-cost experimentation. We need someone who:

• Thinks creatively about acquisition - goes beyond the obvious paid channels to find unconventional, cost-effective approaches
• Executes experiments themselves - ships tests quickly without waiting for long handoffs
• Is technical enough to scale what works - connects systems, sets up automation, and turns winning experiments into repeatable processes
• Kills what doesn't work fast - measures ruthlessly and moves on from failed experiments

You'll test many approaches. Many will fail. That's expected. Your success is measured by how quickly you can identify what works, prove its economics, and turn it into something scalable. ________________________________________________________________ What You Will Own

1. Growth Strategy & Experimentation

Growth at Bambuser is not a single lever, it’s a system to be discovered, tested, and continuously refined. You own how that system evolves. This includes discovering, testing, and validating new growth strategies, funnels, and revenue-driving motions across both self-serve subscription and enterprise/demo revenue. You will:

• Own the full growth journey:

↳ visitor → trial / lead ↳ trial / lead → subscription / booked demo ↳ subscription / demo → opportunity (in collaboration with Sales)

• Design, prioritize, execute and ship growth experiments across product, marketing, lifecycle, and acquisition
• Experiment across all growth levers, including generating SEO & GEO optimized content, paid and organic acquisition, partnerships, onboarding,lifecycle messaging and new ideas.
• Define hypotheses, success metrics, and economic thresholds for every experiment
• Maintain a clear experiment backlog, learning cadence, and decision log
• Once a growth strategy or channel is proven, define the workflows, tooling, documentation, and handoff required for long-term scaling by Marketing, RevOps, Product or Sales.
• Setup automation and tracking tools to achieve an efficient and automated growth system.

1. Key Execution Areas

Depending on what experiments prove most promising, your work will likely span: Acquisition & Channel Testing

• Testing new channels to drive qualified traffic (paid, organic, partnerships, creative outreach)
• Experimenting with SEO and content approaches for discoverability
• Testing landing page and conversion path variations

Demo-Led Motion

• Testing "Book a Demo" flows, CTAs, forms, and messaging
• Experimenting with demo booking approaches across channels (web, paid, product)
• Working with Sales and RevOps on demo quality, attribution, and follow-up

Product-Led Motion

• Testing onboarding flows, activation triggers, and time-to-value
• Experimenting with trial → paid and trial → demo conversion paths
• Connecting product usage signals to revenue intent

Copy & Messaging

• Writing and testing conversion-focused copy (landing pages, emails, ads, CTAs)
• Using AI tools for efficient content production
• Testing content variations for SEO and social sharing

Technical Execution & Analytics

• Setting up tracking, attribution, and funnels (GTM, GA, CRM)
• Building dashboards and reporting on growth KPIs (demo booking rate, cost per demo, CAC, activation, retention)
• Connecting tools and automating workflows
• Shipping light frontend changes (HTML/CSS, landing page builders, basic JavaScript)

Your focus areas will evolve based on what the data shows will most impact CAC and revenue.

1. Cross-Functional Collaboration

As a Growth Manager, collaboration is core, but also flexible and determined by the requirements of each experiment. You should pull in the right stakeholders at the right time to move fast, maximize learning, and translate growth ideas into actionable requirements. You will work closely with:

• Product & Engineering (experiments, frontend changes)
• Marketing (traffic, messaging, positioning)
• Sales & RevOps (demo quality, follow-up, attribution)

________________________________________________________________ Skills & Experience We're looking for someone who brings a strong mix of growth thinking, execution ability, and commercial understanding in a B2B SaaS context. You should have:

• 3-7 years in Growth, Demand Generation, or Product Growth at B2B SaaS companies
• Track record of discovery and validation - you've tested new channels/strategies and proven what works (not just incremental optimization of existing campaigns)
• Strong experimentation mindset - you define hypotheses, ship tests fast, measure ruthlessly, and kill what doesn't work
• Technical execution skills - comfortable with HTML/CSS, GTM, landing page builders, tool integrations, and basic scripting
• Analytical rigor - you instrument funnels, build dashboards, and reason about attribution and ROI without heavy dependencies
• Hands-on copywriting - you write clear, conversion-focused messaging and test it yourself
• Tool proficiency - Google Analytics, CRM (Salesforce), marketing automation (Pardot), enrichment tools (Dealfront)
• Comfortable with ambiguity - energized by figuring out what to test, not just executing a known playbook
• Experience lowering CAC - you've found cost-effective ways to acquire customers beyond just scaling paid spend

Bonus points for:

• Experience in hybrid PLG + sales-led B2B SaaS models
• Early-stage or high-growth startup experience where resourcefulness mattered
• Ability to work directly with data (SQL, Python, or similar)

________________________________________________________________ Curious to see Bambuser in action? Visit bambuser.com to explore how our platform powers shoppable video for brands worldwide. You’ll find product demos (Live, Shoppable Video, Video Consultation and Chat) and stories from some of the world’s most iconic retailers. If you’re excited about shaping the future of video commerce and making a real impact on how we grow, we’d love to hear from you. Apply and join us on the journey 🚀