Digital Lifecycle Strategist - Software Defined Vehicles

At Tata Technologies, we make product development dreams a reality by designing, engineering, and delivering the products of tomorrow for the world's leading manufacturers. We are currently looking for an experienced Digital Lifecycle Strategist at Strategic Product Planning to join in our company. About the assignment: This is not a technology development role, and it is not a role focused on building digital services. This is a high-impact strategic leadership role where you will define how software-defined vehicle (SDV) capabilities translate into product portfolio direction, lifecycle value models, and long-term business impact. You will ensure that SDV capabilities are reflected in the product plan, portfolio priorities, and lifecycle strategies, enabling sustainable value creation beyond the point of sale. What You Will Drive: As Digital Lifecycle Strategist, you will:

• Define the strategic framework connecting product strategy, feature roadmaps, lifecycle value models, and digital monetization.
• Identify and prioritize strategic SDV initiatives impacting the product portfolio
• Shape how SDV capabilities influence product evolution and portfolio priorities (incl the ability to decouple functionality from hardware, enable continuous feature evolution, and create lifecycle-based value streams through software, connectivity, and data)
• Establish principles for lifecycle value creation, including feature packaging and value capture over time.
• Influence investment decisions and portfolio trade-offs by integrating lifecycle thinking into the product plan.

Who are you?

• You are not learning software-defined vehicles - you have already operated in this space for long and understand how software, connectivity, and business models reshape the product lifecycle.
• You bring experience in strategic roles within automotive OEMs, technology companies, or adjacent industries.
• You have direct experience shaping product strategy, lifecycle offerings, or digital monetization at scale.
• You have influenced portfolio-level decisions, not just contributed to individual initiatives.
• You understand the intersection of product planning, software platforms, and business models in a software-defined vehicle context.
• You combine strategic thinking with strong business acumen and a holistic, future-oriented mindset.
• You are comfortable operating in complex environments where industry standards are still evolving, and you can turn ambiguity into clear direction, focus areas, and priorities that guide long-term decision-making.

Why Join Tata Technologies? At Tata Technologies, innovation, collaboration, and engineering excellence are at the heart of everything we do. This is an opportunity to work with advanced manufacturing technologies, contribute to global industrialization projects, and help shape the future of smart manufacturing and automation. 👉 Apply now and help drive the next generation of manufacturing excellence and industrial automation.